Hard work season
Indian summer has come to its end, it’s getting colder every day, but things are getting hotter here at Dating Factory, where we are working on improving the platform and developing new features. I bet you guys are more concentrated on your projects too on these cold days.
I know that most of you are focusing on the Nordic market where you feel yourself more familiar, but I’d like to encourage you to expand your brands to other countries. Please get in contact with me, so we could discuss possible directions for your brand.
Cross-promotion is another great thing, which could bring you some additional revenue. Please check out the following article and the sooner you’ll start suggesting other niche markets to your members, the better.
Launched this week is a new feature enabling us to try and get you more revenue out of members visiting your sites! Statistics prove that a user who registers as a free member on your site will pay within the first three days in most cases, so we have put in place a new system to cross register the members who don’t pay to try and get the most out of them and increase your revenue.
So, here’s how it works. After five days we will offer the member the possibility to use an affiliated site without having to register again. If the member chooses to take up a paid membership you will receive a revenue share of 50% for the initial payment and 40% on any recurring or renewal payments.
You can track all cross registered payments in your “Reports” section in your admin. Chose the filter “Traffic Source” then “Traffic as an affiliate” and in filter “Rows by” choose “By campaign”. This will show all your affiliate campaigns, you will know the sales from this feature as they will be named “System cross-selling campaign” followed by the niche.
We have given our affiliate program a facelift! It’s now much simpler to use, you can see the available sites by country or by niche with a preview of each site in the program.
Nothing has changed in the reporting section, we just gave it a new, fresh and better look that is much more user friendly. For information on the Affiliate program if you have not yet used the feature, feel free to contact me about it.
Many thanks for nominating us for iDate awards 2014. We’re in 2 nominations:
– Best Dating Software & SAAS Provider
– Most Innovative Company
Please do me a personal favor and vote for us to support Dating Factory and give us another reason to work harder!
There’s another great industry award I’d like to ask you to nominate us for: http://gfy.com/awards/
Please nominate us for:
– Innovative Company of the Year
– Best Dating Company
And I’ll appreciate if you give your votes to me as to Affiliate Manager of the Year 🙂
Also, grab the opportunity to raise your brand! Nominate your biggest site there as Best New Site of the Year and ask your friends to give their votes to you
Every single trophey Dating Factory gets you can use as a trust factor on your dating sites to improve your conversion rate!
Have anything to discuss?
Please get in contact with me:
Senior Partner Manager
Phone: +44 20 3239 3504