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Aug 23, 2012

YNOT Awards – Vote For Us!

The 2nd annual YNOT Awards will be held on September 25th in Prague during the European Summit. The mission of YNOT Awards is to recognize the best and most innovative companies in the Adult Internet Business.
more…

Aug 22, 2012

Landing page for higher conversion

We’ve been talking a lot recently about the importance of promotions using diverse traffic sources, adjusting your sites with numerous SEO techniques to get it as high as possible in SERPs from the main search engines, using the benefits of both the promo-tools and the Affiliate program Dating Factory has to offer. more…

Aug 13, 2012

DatingFactory.com Mobile Dating Usage Is Now Five Times As High As Web Usage

Top tier dating sites are seeing 40% of their daily logins coming from mobile phones. The Dating Factory mobile audience spends 5 times more time online compared to web users now.

London, UK – Aug 6, 2012 – ’Internet dating’ is quickly morphing into ’mobile dating.’ Many top tier dating sites are seeing over 40% of their daily logins coming from mobile phones now, mostly from smart phones.* more…

Aug 10, 2012

Get EUR 5,000 for earning more with Dating Factory

As you may already know – the August promotion is up and running and you can be the one to get an extra EUR 5,000 with your September, 15 payout! How do you do this? Just make sure that you expand your August marketing campaigns as much as you can. The winner will be determined based on the revenue growth for the month of August compared to the previous three months’ average. It means that new partners can also join the competition, and your revenue for August will be your growth figure! more…

Aug 07, 2012

Moderation of Member Profiles

Sometimes when viewing member reports you see a certain number of members who register on your sites and then get deleted by moderators. Why do we do this and what members have a good chance of being deleted? more…

Aug 01, 2012

Dating Factory Reports

Every webmaster knows that Google Analytics provides us with very detailed and useful statistics reporting – it can answer almost every query about your sites performance. Recently, Google Analytics has added mobile reporting and now helps you to track and enhance your SEO. Combined with Dating Factory’s in house reporting suite, you can have a complete understanding about your sites’ performance. more…

Jul 26, 2012

Submitting Your Site to Bing Search Engine

Not surprisingly Google is the leading used search engine, and continues to grow in popularity every year. More than 80% of the USA internet surfers and about 90% of them in Europe use Google as their default search engine. This of course dictates the market for SEO articles and products being most of all adjusted to Google, but we should always remember that there other search engines out there. more…

Jul 19, 2012

Launch new markets and earn cash bonus with Dating Factory this summer

We’re faster! 8% faster. We finalized a server upgrade last week. Why is this important? We know a faster user experience has a positive effect on conversions. Now we’re running 8% faster and have more capacity to cope with your traffic, so please pump up your marketing campaigns. We’re more than ready to handle your new traffic. Here’s the rest of our news: more…

Jul 13, 2012

Paid VS natural traffic. Pros and cons.

One of the most frequent questions we get is “Okay, my site is now ready, how do I get traffic?” If you are a site owner and need to drive visitors to your site, there are two most popular and obvious ways of doing it: Pay Per Click (PPC) Marketing and Search Engine Optimization (SEO). There are pros and cons of using both of these marketing techniques. more…

Jul 10, 2012

Benefits of true white labeling

What is white labeling? How is it different from directing traffic to affiliate networks and brands? What do I get as a white label dating site owner? These are the questions we get on a daily basis, so we decided to answer them all in this week’s blog article. more…

Jul 02, 2012

The Search Engine Optimization (SEO) and Mobile reports in Google Analytics

In addition to our previous post, I’d like to highlight another great tool Google offers for free.
Many of you may have already noticed a new feature in your Google Analytics accounts – a set of reports called “Search Engine Optimization”. more…

Jun 13, 2012

Make visitors stay on your white label dating site

We have spoken about how to make your dating site more “search engine friendly” here.

Now it is time to discuss what you could do to make visitors stay on your sites longer. The longer a visitor stays on your page, the more likely they will register, buy a subscription or at least bookmark your site and come back one day. more…

Jun 06, 2012

Cookies, Slovakian language and other developments at Dating Factory

As we are entering summer in the North hemisphere, our Dating Factory news is getting hotter and hotter by the day. We are very proud to be sponsoring the iDate event in Los Angeles at the end of June, and have just got back from the Online Dating Summit gathering, buzzing with ideas and motivation to make your sites and our platform even better than before. more…

May 31, 2012

Google Penguin algorithm

The new algorithm called Google Penguin was announced on 24.04.2012. The update is aimed at decreasing search engine rankings of websites that violate Google’s Webmaster Guidelines by using black-hat SEO techniques, such as keyword stuffing, cloaking, participating in link schemes, deliberate creation of duplicate content, as well as others. more…

May 30, 2012

Meet Dating Factory and World Dating Partners team in LA in June

Dating Factory is sponsoring iDate show in LA on the 20th to 23rd of June, and we would love to take this opportunity to invite you all to meet our team. Our CEO Tanya Fathers will also be available to anyone who wants to discuss our cooperation on a one-to-one basis.
more…

May 10, 2012

May brings mobile to Dating Factory partners and end users

Welcome to the exciting month of May that brings us (normally) sun, many public holidays and something you have waited for so long… Yes, it is the mobile version for your Dating Factory web-sites!

The first May newsletter will be fully dedicated to the mobile theme and what we have prepared and rolled out for you and your members today. more…

Apr 28, 2012

Simple registration form, new macros and more – Dating Factory development extras

We have changed the tradition and have decided to send you two newsletters instead of one this month. What does it mean? It means that there are so many exciting things going on with the Dating Factory platform that they simply do not fit into one monthly release.

more…

Apr 13, 2012

New markets launch and World Dating Partners acquisition – March Dating Factory highlights

Spring is the busiest time of the year – you are trying to clean up your marketing campaigns, analyze the performance of the dating sites and optimize them for better performance. The Easter week has been a relatively quiet period, but make sure you are prepared for the after-Easter traffic spike – it is starting to kick in now! more…

Apr 11, 2012

Caerus AG, the owner of Dating Factory, acquires World Dating Partners

This acquisition consolidates Caerus as a leading provider of white or private label dating sites in the international market.

more…

Apr 09, 2012

Dating Factory’s success at Phoenix forum

Dating Factory would l like to thank the organizers of the Phoenix Forum for a fun and productive event. Thanks also to those of you who met with members of our US-based team in Phoenix, we enjoyed meeting you in person.

If you missed the show, the Phoenix Forum took place last week in Tempe, Arizona, with approximately 1000 attendees from all over the world meeting to talk business under beautiful clear blue skies. The weather was phenomenal, and our hosts did a fantastic job organizing the event. more…

A collection of Dating Factory News