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Nov 09, 2012

Weekly Focus: Marketing, News, Events

Our world is a great collection of arts, everything you see around you displays touches of the person who created it: houses, cars, and even the pictures on your desktop. Human beings are the only creatures on Earth who enjoy the process of making things.
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Nov 09, 2012

WordPress SEO Basics

A natural extension of any dating portfolio is blogging. I wrote an article on Blogger basics for SEO that you can read here. I would now like to explore how to leverage WordPress blogs for promoting and reviewing your dating sites. more…

Nov 02, 2012

Weekly Focus: Marketing, News, Events

November leaves no doubt that autumn has arrived! Autumn is an exciting time of year marked by the abundance of vegetables gathered from fields. When you look at all the big round pumpkins that represent the fall harvest, have you ever stopped to think that each of them was nothing more than a tiny seed in the spring? more…

Nov 01, 2012

DatingFactory.com Signs With Scamalytics To Intensify Anti-scammer Protection

White label dating provider, DatingFactory.com, has signed a deal with the security company Scamalytics to further advance their existing scam protection systems.
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Nov 01, 2012

Site Set up Checklist

As I have a number of sites with World Dating Partners (WDP) that are transferring over to Dating Factory, I have been reviewing my checklist of things to do on the sites and activities around them. I thought it would be useful to share it with you. It’s also a good checklist to have when setting up a new site from scratch. more…

Oct 26, 2012

How to make robots work for you

Мета-tags represent information from particular pages within a website. Robots are sometimes called “bots” or “spiders” or “crawlers” which are really types of software used by search engine companies to search and scan website pages. Meta tags are pieces of software used in webpage development to send specific messages to the robots. more…

Oct 26, 2012

Weekly Focus: Marketing, Events, News

Have you ever wondered why even though time is the same for everyone, it brings about different results for each of us? We all have those same 24 hours, but do we take the time to enjoy it every day? Have you ever felt like you were behind on your “things-I need-to-do-for-my-job” and “things-I-would-like-to-do” lists? Hey, there is nobody watching you read this, so be honest with yourself! more…

Oct 19, 2012

Weekly Focus: Marketing, News, Events

The great thing about working in the online dating industry is that we play a vital part in peoples’ lives as we are enabling thousands to meet their soul mate every week! It’s easy to forget the important role affiliates play in this process when the things we do on a daily basis to drive results become second nature. more…

Oct 18, 2012

SEO basics: Blogger Settings

I would like to cover an area that can be easily overlooked when setting up Blogger blogs, and that is the basics of Search Engine Optimisation, or SEO. There are a range of actions that should be taken when setting up your Blogger account, and I will run through these actions for you now. more…

Oct 12, 2012

Weekly Focus: Marketing, Events, News

The online dating business is among the most lucrative businesses today and at the same time it is also one of the most demanding, forcing you to stay up-to-date on all of the changes happening throughout the industry: search engines update, dating trends, members’ psychology, market requirements, etc. There are many things you need to keep your eye on daily! more…

Oct 11, 2012

Keyword Conundrum

Did you know that around 20% of Google searches are unique? Research has shown that the “most popular” searches account for a very small percentage of search engine traffic. The top 1,000 terms in any niche will only be getting an average of around 11% of the traffic. Long tail keywords account for somewhere around 70% of searches on average. In fact every day, about 20% of the total search engine queries are completely unique terms that have never been searched before. If you learn how to manage these “long tail” and very unique keywords properly, a greater amount of traffic will be driven to your site. Source: NETLZ Consulting SEO Blog. more…

Oct 05, 2012

Weekly Focus: Marketing, News, Events

As September fades to October, we switch our lives into autumn mode. The best thing about autumn is increased activity on dating sites, which results in more sales on your pages. That’s why this is the time to review what you have on your sites and get better results. Especially now, when you have us to advise you! more…

Oct 04, 2012

Keyword Analysis

Researching dating keyword terms and niches is a continuous, core activity for any webmaster serious about developing a successful portfolio of dating sites. Competition is fierce, some markets are very crowded and loyalty is hard to gain and sustain. So any edge you can find through keyword research is an advantage for you to exploit. more…

Sep 27, 2012

Weekly Focus: YNOT Awards

Today we are excited to announce some amazing news! Dating Factory has been acknowledged as the Best Dating Technology Provider at the latest YNOT exhibition, which was held in Prague this week.
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Sep 26, 2012

YNOT Awards: No time for losers!

I wanted to give you the report about XBiz London, WA: Amsterdam and TES Prague events at the end of the week, but just could not hold our exciting news longer.

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Sep 26, 2012

Are you getting the most out of your Dating Factory promo tools?

The promo tools provided by Dating Factory are a great way of increasing the presence of your dating site across a number of different marketing channels, and as well, these tools can be used your dating web site itself. more…

Sep 21, 2012

Weekly Focus: Marketing, News, Events

Each week we like to present you with a unique combination of something from the past as well as something coming in the future. It is important to understand that the things you do today will certainly affect your tomorrow. Whatever you do or don’t do today affects your future in quite predictable ways. Time and effort spent on your site today will result in sales tomorrow, that’s for sure! This is why you should continue to invest in your knowledge and skills for a more successful future. Make up a plan for the upcoming week right now! Don’t miss the current updates from our team. more…

Sep 20, 2012

Promoting your site on YouTube

Hello All,

This is the start of a series of articles about promoting your sites some of the most popular ‘tube’ sites. This one shares some tips on getting free traffic from YouTube. more…

Sep 17, 2012

The week in Cologne: iDate and dmexco fairs

We just got back from Cologne and are itching to tell you everything about the exciting events we’ve been to.

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Sep 14, 2012

Dating Factory Weekly Focus

Have you ever thought about why there is a lot of projects started up with great inspiration and abandoned partially complete or fully incomplete later? And what is the reason for people to give up? A possible reason is losing interest which always results in having no passion to what you are doing.
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A collection of Dating Factory News