Top tier dating sites are seeing 40% of their daily logins coming from mobile phones. The Dating Factory mobile audience spends 5 times more time online compared to web users now.
London, UK – Aug 6, 2012 – ’Internet dating’ is quickly morphing into ’mobile dating.’ Many top tier dating sites are seeing over 40% of their daily logins coming from mobile phones now, mostly from smart phones.*
Dating Factory’s mobile service was released in May and is now available across all Dating Factory partner sites. Mobile usage on the Dating Factory mobile dating service is highest in Italy, Spain and USA.
The Dating Factory mobile audience spends 5 times more time online compared to web users now. They also return more often. Mobile visitors return at a rate 25% higher than from Dating Factory web users.
Dating Factory has added numerous mobile payment methods for mobile dating users to help them become paying members. All the standard payment methods are offered; credit card, bank, direct debit. In addition Dating Factory mobile users can pay by cash in Latin America and via SMS in Europe and USA.Dating Factory has focused on mobile development recently because end-users demand it. The difference is that Dating Factory mobile makes money for its white label dating partners.
*According to a recent presentation at the Internet Dating Conference, by Online Personals Watch.
About Dating Factory: DatingFactory.com was established in 2009 and is continental Europe’s leading white label dating platform with over 12,000 partners worldwide. DatingFactory.com operates in 18 languages, and supports 42 niches.
